Before going into building and setting up your buyers journey, it is important to first of all create a buyer’s persona before looking at the journey process they make towards conversion. Learn how to build a buyer persona (Download a buyer persona template) How to...
Please raise your hand if you’ve ever felt that your buyer persona is everyone in your target market? https://gph.is/2zzdMCM When you target everyone, you are targeting no one because your focus is not narrowed to your potential customers who are more likely to...
Optimize your Business to get Local Listing Let say your business has a visible location that sells products like a shop, for instance, a hairdressing salon or a vegetable store, etc. or you are a service provider such as laundry services or plumbing, etc., You have...
